Friday, January 20, 2017

Google's Big Marketing Push Pays Off for its Pixel Phone Over Holiday - Bloomberg

Off to a strong start; tangentially, see Ads for Google products topped Google search results 91 percent of the time (Recode)
"Pixel devices accounted for 12.3 percent of phone activations with Verizon Communications Inc., the device's initial wireless carrier in the U.S., according to a survey of fifty Verizon stores by telecommunications research firm Wave7.  There weren't enough devices at several outlets, the survey also found. Verizon declined to comment.

Investment bank Evercore ISI patched together the Wave7 data to estimate that Google shipped 552,000 Pixel phones in the fourth quarter. Evercore pegged revenue from those sales at $386 million for the quarter. The bank also estimated initial sales of 500,000 units for Google Home, the $129 intelligent speaker meant to rival Amazon.com Inc.'s Echo."
Google's Big Marketing Push Pays Off for its Pixel Phone Over Holiday - Bloomberg
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