"Snap’s CEO even wants to separate Snapchat from being described as a social network altogether. “While many people view Snapchat as a social media service, it is primarily used to talk with friends – like visual texting,” says Spiegel. “Snapchat began as an escape from social media, where people could send photos and videos to their friends without the pressure of likes, comments, and permanence.”Snap CEO hits back at Facebook and its fake news problem - The Verge
Spiegel wants to focus Snapchat on personalizing stories creating by publishers in a different way to highlighting what your friends share. “The combination of social and media has yielded incredible business results, but has ultimately undermined our relationships with our friends and our relationships with the media,” explains Spiegel. “We believe that the best path forward is disentangling the two by providing a personalized content feed based on what you want to watch, not what your friends post.”"
Wednesday, November 29, 2017
Snap CEO hits back at Facebook and its fake news problem - The Verge
See How Snapchat is separating social from media (Axios) for details