Monday, November 22, 2004
The New York Times > Technology > Playing Games in Your 20's? Nintendo Is Onto You
The New York Times > Technology > Playing Games in Your 20's? Nintendo Is Onto You: "Now Nintendo - and Sony - are also looking at an older audience. Yesterday, the $149 Nintendo DS went on sale, a portable device that is initially being marketed to older game players, those in their late teens and early 20's. With two monitors, touchscreen control, a Palm-style stylus and wireless connectivity that allows for head-to-head game play, the DS is trying to capture more sophisticated game players who otherwise would be playing consoles like the Xbox and Sony's PlayStation 2. Nintendo even plays off the new features with advertisements in magazines like Maxim featuring the tagline 'Touching is Good.'"