Saturday, February 03, 2007

Viacom Orders Removal Of Videos From YouTube - WSJ.com

Looks like an interesting reality check 

Deciding that trading its copyright protection for Internet buzz was no longer viable, Viacom Inc. ordered Google Inc.'s YouTube to remove all of its content from the video Web site.

Viacom's decision to force YouTube, which hosts a vast array of video content uploaded by its users, to take down more than 100,000 video clips from its Web site may yet prove to be a negotiating tactic aimed at drawing the company into a deal. But Viacom executives said privately they had determined that the marketing boost they once believed YouTube provided them has proved to be a mirage.

Source: Viacom Orders Removal Of Videos From YouTube - WSJ.com

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