A couple more HP/Palm details and perspectives
H-P said Palm will be integrated into its personal-computers business unit and the handset maker's chief executive and former Apple executive, Jon Rubinstein, is "expected to remain with the company." The acquisition reunites H-P's PC-division chief Todd Bradley with Palm, where he was CEO from 2003 to 2005.
"Palm had a lot of brand equity and a lot of insiders and even with that they weren't able to make it happen," said Ed Snyder, managing director of Charter Equity Research. "The H-P name is good but it doesn't mean anything for phones and it doesn't mean anything for operators."