Friday, March 27, 2009

Google Watch - Google Strategy - Is Google Where Startups Go to Die?

An interesting Google reality check; see the full post for examples

Google is one of several angel investors with a stake in Pixazza, a startup making technology that is supposed to allow publishers of e-commerce Websites and other sites to display information about the contents of an image.

But if you set aside DoubleClick and Postini, which were hardly startups when Google picked them up to respectively dominate ad serving and shore up its e-mail offering, do the startups that Google buys just disappear?

Tangent: see this post for one that lived – Tonic Systems, acquired in 2007, and reintroduced this week as the Google Docs Insert Drawing feature

Google Watch - Google Strategy - Is Google Where Startups Go to Die?

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