Selling the Xbox as if It Were a Cellphone - NYTimes.com

Also see Anything You Want, Only $10 a Month (Bloomberg BusinessWeek) -- and do the math

 "The company is planning to offer a deal that will give customers an Xbox 360 and a Kinect game sensor for $99 if they agree to subscribe for at least two years to Microsoft’s Xbox Live game service at $15 a month, according to a person with knowledge of the plan who did not want to be identified as talking about an unannounced product. The plan, which was reported first by the Verge, is likely to be officially announced as early as next week."

Selling the Xbox as if It Were a Cellphone - NYTimes.com