"Microsoft just launched its Google+ and Facebook rival, So.cl.What Is Microsoft So.cl? - Business Insider
Pronounced Social, the site shows friends' searches and interests. Videos can be watched with friends and profiles can be edited.
Like Twitter, you can choose to follow people. Like Pinterest, you can choose to follow specific categories. It looks much more like Google+ than Facebook but has the same feed layout of both social networks."
Monday, May 21, 2012
What Is Microsoft So.cl? - Business Insider
tbd if So.cl is more than a public Microsoft Research project