Sunday, September 11, 2011

The books business: Great digital expectations | The Economist

Lead paragraph from a book business market snapshot

The offline experience

TO SEE how profoundly the book business is changing, watch the shelves. Next month IKEA will introduce a new, deeper version of its ubiquitous “BILLY” bookcase. The flat-pack furniture giant is already promoting glass doors for its bookshelves. The firm reckons customers will increasingly use them for ornaments, tchotchkes and the odd coffee-table tome—anything, that is, except books that are actually read.

The books business: Great digital expectations | The Economist

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