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Perhaps you think you’re doing something useful when you boot up your PC and head online. Odds are, there’s a 1 in 3 chance you’re spending your time on Facebook. Or playing with virtual sheep.
So says Nielsen, in a new report about what American do online. Title: “What Americans Do Online.”
The key takeaway here is that social networks and online games take up about a third of our Web time. That’s up from last year, when the two categories combined to take up about 25 percent of our time.