Your Path to a $16B exit? Build a J2ME App - TextIt Blog

I can't recall the last time I saw "J2ME" in a post/article subject...

"That was the genius of WhatsApp really, they recognized that messaging apps are all about network effects and instead of focusing on the comparatively small market of the 'developed world', instead targeted the other 3 billion people who don't have smartphones. And at that they have been supremely successful.
If you are anywhere apart from the States, WhatsApp is the de facto standard for messaging. Here in Rwanda, it has far more penetration than Facebook, it is used by literally everybody who has a capable device. That came about not by having some edgy new user interface, or by a gimmick around disappearing messages, but by providing real value, value that can be measured in the pocketbook of a market that is massively under served."

Your Path to a $16B exit? Build a J2ME App - TextIt Blog