Thursday, May 19, 2016

Goodbye, Microsoft Lumia. Hello Surface mobile? | ZDNet

Excerpt from a Mary Jo Foley Lumia/Surface reality check

"The one thing I do continue to hear is that Panos Panay, who has headed engineering for all of Microsoft's hardware since July 2015, is pushing ahead with building new phones and other types of new devices.

If Nadella and the management team deem any kind of new phone/mobile device line, which will likely be branded as "Surface," as something differentiated enough to help Microsoft sell more software and services, I believe Microsoft will announce that new Surface device family around the spring of 2017. (I say "if" here because Nadella opted to ditch Microsoft's Surface Mini tablet despite having manufactured thousands of them, before they were brought to market because they didn't pass his differentiation test.)"
Goodbye, Microsoft Lumia. Hello Surface mobile? | ZDNet
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