Wednesday, January 06, 2016

Lumosity Game Developer Agrees to $2 Million Settlement - The New York Times

Severe consequences from a less-than-brilliant marketing campaign, although imho apps such as Lumosity and (especially) Elevate are useful and entertaining; Elevate is also expanding into Apple TV apps

"Lumos Labs, the developer of Lumosity “brain training” games, will pay $2 million to settle accusations it misled customers about the cognitive benefits of its online apps and programs. The Federal Trade Commission said on Tuesday that ads deceptively suggested that playing the games a few times a week could increase work and school performance, and even delay conditions like dementia."
Lumosity Game Developer Agrees to $2 Million Settlement - The New York Times
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