A timely Google reality check
“With Apple’s model — which works extremely well, as I know as a former Apple board member — you have to use their development tools, their platform, their software, their hardware,” Schmidt explained. “When you submit an application, they have to approve it. You have to use their distribution. That’s not open. … The inverse would be open.”
And that would be the model touted by Google. Of course, Google is really only open when it comes to products it doesn’t make much money on. So in that sense its strategy is also the inverse of Apple’s which generates quite a bit of revenue.