Facebook Tries to Explain Its Privacy Settings but Advertising Still Rules - NYTimes.com

Excerpt from a Facebook advertising snapshot

"In Mr. Zuckerberg’s view, advertising is valuable content, just like a baby photo posted by your best friend. So the new Privacy Basics tutorial encourages you to take advantage of Facebook’s Ad Preferences tool, which allows you to tell the company what topics you are interested in so that you get more ads on those topics.

Ad preferences were first turned on in the United States in June, and the social network is now rolling them out to its users in the Britain, Ireland, Germany, France and Australia."

Facebook Tries to Explain Its Privacy Settings but Advertising Still Rules - NYTimes.com