"Now they’ve hired an experienced ad tech expert from a company that has figured out how to make a ton of money from mobile advertising. Krishnan helped build an ad network, but he also has experience building app-install ads, which have been incredibly lucrative for Facebook in the past.Snapchat Hires Exec Who Ran Facebook’s Ad Network | Re/code
It’s likely that Snapchat, with a $16 billion valuation and IPO aspirations, is interested in both of those options.
Krishnan is the latest in a number of high profile Snapchat hires to come from Facebook. Few of them have stuck around, though, including former COO Emily White, HR head Sara Sperling and revenue boss Mike Randall."
Tuesday, March 01, 2016
Snapchat Hires Exec Who Ran Facebook’s Ad Network | Re/code
Evidently even strategic hires are ephemeral at Snapchat