Friday, February 13, 2009

Google, Yahoo and Microsoft Collaborate to Clean Up Web - Bits Blog - NYTimes.com

Glad to see this mode of co-opetition

In a rare instance of collaboration among otherwise fierce rivals, Google, Yahoo and Microsoft said Thursday that they would support a new Web standard that will allow millions of Web publishers to remove duplicate pages from their Web sites. As a result of the effort, search engines should be able to find and index more Web pages, making their search results more comprehensive.

“There is a lot of clutter on the Web and with this, publishers will be able to clean up a lot of junk,” said Matt Cutts, an engineer who heads Google’s spam fighting efforts. “I think it is going to gain traction pretty quickly.”

Google, Yahoo and Microsoft Collaborate to Clean Up Web - Bits Blog - NYTimes.com

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