Friday, January 04, 2013

Barnes & Noble's Strategy Is Questioned as Holiday Nook Sales Decline - NYTimes.com

Big challenges for the bifurcating B&N
"Retail sales from the company’s bookstores and its Web site, BN.com, decreased 10.9 percent from the comparable nine-week holiday period a year earlier, to $1.2 billion, the company reported. More worrisome for the long-term future of the company, sales in the Nook unit that includes e-readers, tablets, digital content and accessories decreased 12.6 percent over the same period, to $311 million.
“They are not selling the devices, they are not selling books and traffic is down,” said Mike Shatzkin, the founder and chief executive of Idea Logical, a consultant to publishers. “I’m looking for an optimistic sign and not seeing one. It is concerning.”"
Barnes & Noble's Strategy Is Questioned as Holiday Nook Sales Decline - NYTimes.com
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