Friday, January 04, 2013

Google's Michael Jones on How Maps Became Personal - James Fallows - The Atlantic

Excerpt from a thought-provoking interview
"For instance, right now people walk around looking at directions on phones. In the future, the phone will signal you--go left or straight ahead--in words or sounds in your ear, or
visually through your glasses, so you can just look where you're going and walk. It'll be like you're a local everywhere you go. You'll know your way through the back alleys and hutongs of Beijing, you'll know your way all around Paris even if you've never been before. Signs will seem to translate themselves for you. This kind of extra-smartness is coming to people. Effectively, people are about 20 IQ points smarter now because of Google Search and Maps. They don't give Google credit for it, which is fine; they think they're smarter, because they can rely on these tools. It's one reason they get so upset if the tools are inaccurate or let them down. They feel like a fifth of their brain has been taken out."
Google's Michael Jones on How Maps Became Personal - James Fallows - The Atlantic
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