"Imagine Walt Disney World with no entry turnstiles. Cash? Passé: Visitors would wear rubber bracelets encoded with credit card information, snapping up corn dogs and Mickey Mouse ears with a tap of the wrist. Smartphone alerts would signal when it is time to ride Space Mountain without standing in line.At Disney Parks, a Bracelet Meant to Build Loyalty (and Sales) - NYTimes.com
Fantasyland? Hardly. It happens starting this spring."
Monday, January 07, 2013
At Disney Parks, a Bracelet Meant to Build Loyalty (and Sales) - NYTimes.com
Another opportunity to trade personal data for convenience and services