Autonomy aims high with augmented reality
Today so-called augmented reality is already widely available on both iPhones and Android phones through software applications like Google Goggles. Hundreds of other apps overlay geographical information on smartphone displays.
But Autonomy embeds moving imagery within the display of images of the real world in a way that’s visually convincing. For instance, a game maker might use it so that a person holding a camera phone up to a building would see the building’s image on the screen with a dragon entwined around it.
Called Aurasma, the software is based on the company’s IDOL pattern recognizer, which has been stripped down to run on an iPhone 4.