Thursday, October 14, 2010

Bing Community: New Signals in Search: The Bing Social Layer

Check the full post for more details on Bing + Facebook

Today we announced an exciting expansion to our long-term partnership with Facebook.  Specifically, we are rolling out some new features that allow you to take your friends with you into your Bing experience, both at www.bing.com as well as within the search experience at www.facebook.com. We will enable a great search experience for people queries, by bringing in information from your Facebook friends and people who share networks with you, and we will show you what your friends have liked (using Facebook's public like platform) as you navigate through search results in Bing.

Why is this interesting?  At the customer experience level, search is getting more social and more personalized.  We think that's a great thing to help you make better, more informed decisions.

But we think there is something more profound going on under the covers, an inflection point in the search industry that will enable more interesting social scenarios in the future. 

Bing Community

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