Sunday, October 17, 2010

The Many Faces of You - NYTimes.com

A timely snapshot – although the reporter admits, in the opening paragraphs, that she has violated Facebook’s terms of service

“The problem with traditional social networks 1.0 is all the relationships are flat,” said Charlene Li, founder of the Altimeter Group, which researches Web technologies and advises companies on how to use them. “Everyone is the same level, whether I’m married to you or you’re someone I went to high school with or somebody I met at a conference.”

That online reality does not reflect human nature, said Zeynep Tufekci, an assistant professor of sociology at the University of Maryland in Baltimore who studies the social impacts of technology.

Facebook’s terms, as summarized by EPIC (see section 4 of this page for the full Facebook “Statement of Rights and Responsibilities” registration and account security rules)

Facebook does not permit the privacy enhancing techniques of pseudonymous logins or the creation of multiple profiles. Facebook's terms require users to provide "accurate, current and complete" information when registering for the site. This means that a user must provide accurate information for their name, date of birth, and school and work affiliation. Facebook's terms require users to agree not to "register for more than one User account, register for a User account on behalf of an individual other than yourself," or "falsely state or otherwise misrepresent yourself, your age or your affiliation with any person or entity." Users are thus forbidden from having several profiles for different social circles, such as for friends, professional colleagues, teachers and family. Users must have a single identity across all those social interactions. Since they must accurately give Facebook their name and date of birth, this single identity is required to be tied to their real life identity.

The Many Faces of You - NYTimes.com

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