Tuesday, June 24, 2014

Survey: Teens Say They Are Using Facebook More - Digits - WSJ

Facebook placed 1st, 2nd, and 6th (with Facebook, Instagram, and WhatsApp; Snapchat was 3rd; Twitter took 4th and 5th, with Twitter and Vine)

"Nearly half of the respondents, who were all between the agest [sic] of 12 and 17, said they were using Facebook more than they were a year ago, the firm said.

Forrester’s researchers predict that increasing smartphone usage will help drive even more teenagers to use Facebook, whose mobile app is one of the most widely used in the world. “As today’s 12- and 13-year-olds grow into 16- and 17-year-olds, it’s likely their Facebook adoption will increase further,” the researchers said.

The research report, which was not commissioned by Facebook, was authored by Nate Elliott and Gina Fleming. Elliott has been critical of Facebook’s advertising product, calling its targeting capabilities sub-par."
Survey: Teens Say They Are Using Facebook More - Digits - WSJ
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