Friday, June 20, 2014

BlackBerry beats earnings expectations thanks to cost-cutting - CNET

From a snapshot of still not-dead-yet Blackberry

"In addition to focusing on niche markets and its core software strengths, Chen has also led the company in cutting costs. This has included selling property in Waterloo, Ontario, where the company is headquartered, as well as cutting jobs and moving device manufacturing overseas and allowing contract manufacturer Foxconn to take over making its devices.

As the company de-emphasizes its consumer brand and cuts expenses, it is looking outside for partners to cost-effectively fill basic needs for its devices. Yesterday, the company announced a deal with Amazon to make over 240,000 Android apps available to BlackBerry 10 customers through the Amazon app store. These apps will include popular ones that BlackBerry was missing in its own store, such as Netflix, Candy Crush Saga, and Minecraft."
BlackBerry beats earnings expectations thanks to cost-cutting - CNET
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