Monday, June 30, 2014

For Email Newsletters, a Death Greatly Exaggerated - NYTimes.com

Back to the email future; also see Say No to the Distraction-Industrial Complex (WSJ)

"Newsletters are clicking because readers have grown tired of the endless stream of information on the Internet, and having something finite and recognizable show up in your inbox can impose order on all that chaos. In fact, the comeback of email newsletters has been covered in Fast Company, The Atlantic and Medium, but I missed those articles because, really, who can keep up with a never-ending scroll of new developments? That’s where email newsletters, with their aggregation and summaries, come in. Some are email only, others reprise something that can be found on the web. At a time when lots of news and information is whizzing by online, email newsletters — some free, some not — help us figure out what’s worth paying attention to."
For Email Newsletters, a Death Greatly Exaggerated - NYTimes.com
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