Monday, June 18, 2012

Ihnatko: What to expect from Microsoft announcement - Chicago Sun-Times

This makes more sense than anything B&N-centered
"Microsoft’s in an unusually healthy position to win at the tablet game. First, they’ve already established an ability to understand what consumers want and expect from a non-conventional computer. Seeds from the Xbox will land in fertile soil. Secondly, they already have the Xbox as a beachhead; a consumer tablet can thrive on its own but it can also work as an intimately-connected part of the TV experience. Which adds value to a Microsoft tablet; think of a $299 price tag as a $199 ereader/game tablet plus a $99 Xbox controller that delivers enhanced gaming and TV content."
Ihnatko: What to expect from Microsoft announcement - Chicago Sun-Times

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