Can Phil Schiller Keep Apple Cool? - Businessweek

From the second page of a timely Apple reality check

"The biggest problem will be if Apple’s upcoming products can’t meet expectations. Along with Siri, Apple’s other heavily promoted feature since Jobs’s death has been the new iPad’s high-resolution “retina” display, which is nice but not exactly revolutionary, according to Trip Chowdhry, an analyst with Global Equities Research. “The real question is what new multibillion-dollar market can they create with a new device that you and I can hardly even imagine,” he says. “They’re at the top—and when you’re at the top, there’s only one way to go if you don’t reinvent yourself.”"

Can Phil Schiller Keep Apple Cool? - Businessweek