Evernote targets user education at its annual conference — Tech News and Analysis [GigaOM]

Check the link below for an overview of Evernote's upcoming conference (including a 50% discount code for the first 25 GigaOM readers who sign up, if you're thinking of registering)

"The idea is to further educate users about the way they can apply Evernote in their real lives. And it helps expand Evernote’s audience to more mainstream users, who now have more tools to use to organize their lives. Evernote in December released mobile apps Evernote Hello and Evernote Food to help people remember contacts and past meals respectively. Evernote also bought services like image-sharing app Skitch last August and handwriting iPad app Penultimate last month. Here’s what CEO and founder Phil Libin had to say:
'People feel they’re not using Evernote to its full potential. There is an appetite for people who want to get the most out of it. And there’s definitely more opportunity because Evernote is much bigger now. The goal has always been to make you smarter and more productive but the ways to do that has definitely increased. We want people to learn all the ways you can use Evernote.'"

Evernote targets user education at its annual conference — Tech News and Analysis