Just another week in the high tech world
Facebook is by no means the first to promote critical stories about a rival anonymously. The practice is common in political circles in Washington and beyond, and it has a long history in Silicon Valley.
In 1998, for instance, when Microsoft was under fire from antitrust regulators, it was embarrassed by revelations that it planned a campaign to plant favorable letters to the editor and opinion pieces in newspapers across the country that were to be presented as testimonials from ordinary people.
Two years later, a firm working for Oracle was reported to have paid janitors to go through the garbage cans of a Microsoft-backed industry group in hopes of finding information that would embarrass its rival.
Facebook, Foe of Anonymity, Is Forced to Explain a Secret - NYTimes.com
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