Thursday, August 23, 2012

Barnes & Noble’s Nook: Did Microsoft make a bad bet? - GeekWire

Excerpt from a B&N/Nook reality check

“Microsoft’s decision to invest $300 million in Barnes & Noble’s Nook e-reader business earlier this year was a fascinating move that aligns the Redmond company with Amazon.com’s archrival in the digital reading industry.

But was it a smart bet by Microsoft?

An analysis by media news site PaidContent.org suggests that it wasn’t, at least not based on the Nook’s direction.”

Barnes & Noble’s Nook: Did Microsoft make a bad bet? - GeekWire

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