Monday, December 12, 2011

The Kindle Fire Is A Kindle-Killer, Not An iPad Killer -- That's Why It Works [Marketing Land]

First paragraph of a Kindle Fire reality check by Danny Sullivan

The New York Times came out with an article today making the Kindle Fire out to be a big loser, citing a few experts, customer complaints and how it doesn’t measure up to the iPad. It never really talks much about the Kindle as a Kindle replacement, and that’s where the story misses the Kindle’s real advantage.

The Kindle Fire Is A Kindle-Killer, Not An iPad Killer -- That's Why It Works

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