I suspect the iPad will essentially become, for many people, a dedicated Facebook device
The app will likely benefit Apple and Facebook. Although the iPad is the biggest-selling tablet on the market, some consumers are not convinced they need it and opt for less expensive tablets. Seeing a slick Facebook app could convince people to choose an iPad over competitors, as there is no Facebook app specifically tailored for tablets running Google’s Android software.
For Facebook, a complete iPad application will keep people even more immersed in its service and add to the amount of time people spend on it. According to Nielsen Research, Americans spend eight hours a month, or 16 percent of their total time online, using Facebook’s Web site and mobile applications.