Wednesday, November 17, 2010

Yahoo in Four Words - NYTimes.com

It would have been more succinct to say “not search”

What is Yahoo? That’s the question Carol A. Bartz, Yahoo’s chief executive, gets incessantly in Silicon Valley, where technology industry insiders closely follow her company’s struggles and second-guess the direction it is headed this month.

Her response, at least on Tuesday at the Web 2.0 Summit conference in San Francisco, began lightheartedly when she spoke of how long she’s pondered the topic to come up with an answer. “Maybe it’s taken me two years, but I’ve got it,” she declared. “Content, communications, media and innovation.”

Yahoo in Four Words - NYTimes.com

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