Friday, May 07, 2010

How IBM Aims to Tackle Childhood Obesity - Health Blog - WSJ

From the headline, I expected the article might explain that IBM proposes to send children to foreign countries on reduced budgets, as it has attempted to do with its own employees

Everyone agrees childhood obesity is a problem. What to do about it – More bike paths? A soda tax? Family dinners? – is a whole other issue.

IBM is hoping it can help ferret out some answers. In an effort to be announced today, it will put computer models to work analyzing the reams of available data on the different factors that might affect obesity – things such as consumer behavior, the location of grocery stores, the availability of physical activity facilities and even community transportation options – and see how those factors interact.

How IBM Aims to Tackle Childhood Obesity - Health Blog - WSJ

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