Friday, February 09, 2018

The New York Times digital paywall business is growing as fast as Facebook and faster than Google - Recode

All the news that's perhaps no longer fit to print (dead-tree)

"But what’s particularly noteworthy is how quickly the business has grown. The paper brought in $340 million in online subscriptions for 2017, a 46 percent spike over the previous year. Even more impressive: that’s also the average annual growth rate since the paywall started in 2011. That equals Facebook, which grew its business 47 percent last year, and it’s much faster than Google, which grew at a 23 percent clip. The Times’ overall digital business, by the way, is growing by 30 percent, altogether faster than Google.

Of course, those comparisons are a bit of a feint. Both businesses dwarf the Times. But it’s still apt since A) it is Facebook and Google that have been eating away the news business, and B) the Times, a 166-year-old establishment known for being stubbornly and decorously staid, often to the point of self-defeat, is now growing like a Silicon Valley behemoth."
The New York Times digital paywall business is growing as fast as Facebook and faster than Google - Recode

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