On a related note, see this AMP-focused tweet thread, which concludes "Don't be a kinder, gentler Microsoft. Reconsider."
"With each improvement — whether it is the zapping of irksome ads or the restructuring of how mobile sites work — Google is continuing to consolidate its power over the web, which has lost its centrality in the modern internet ecosystem to platforms like Facebook, Instagram, Twitter and Snapchat.Google Chrome Now Blocks Irksome Ads. That’s a Good Thing, Right? - The New York Times
So far, what has been good for users has tended to be good for Google, and the other way around. But the collision of the old notion of the web as a free and open space and the reality of it as a digital territory increasingly colonized by commercial interests has provoked worry among some users."