"After losing ground in past years to online competitors over Thanksgiving weekend, brick-and-mortar retailers are striking back by becoming more aggressive in pricing and selling goods on the Web.Wal-Mart and Target Take Fight to Amazon for Holiday Sales - WSJ
The strategy appears to be driving traffic to their sites. Wal-Mart Stores Inc. said Friday that Thanksgiving was its second-biggest day ever for online sales. Target Corp. said Thanksgiving was its biggest online day ever, with sales up 40% from a year earlier. Meanwhile, Best Buy Co. ’s website crashed repeatedly Friday after what the electronics chain said was an unexpected surge in mobile traffic."
Monday, December 01, 2014
Wal-Mart and Target Take Fight to Amazon for Holiday Sales - WSJ
Also see Thanksgiving Weekend Sales, at Stores and Online, Slide 11 Percent (NYT)
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