Monday, November 20, 2006

176 Newspapers to Form a Partnership With Yahoo - New York Times

Interesting milestone

A consortium of seven newspaper chains representing 176 daily papers across the country is announcing a broad partnership with Yahoo to share content, advertising and technology, another sign that the wary newspaper business is increasingly willing to shake hands with the technology companies they once saw as a threat.

[...]

But the long-term goal of the alliance with Yahoo, according to one senior executive at a participating newspaper company, is to be able to have the content of these newspapers tagged and optimized for searching and indexing by Yahoo.

Source: 176 Newspapers to Form a Partnership With Yahoo - New York Times

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