WSJ.com - EBay May Buy Web Phone Firm In Strategy Shift "EBay Inc. is in talks to acquire Internet-telephony company Skype Technologies SA for $2 billion to $3 billion, according to people familiar with the matter, in a deal that would represent a dramatic shift in strategy for the world's largest online auction site.
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While other online leaders such as Yahoo Inc. and Google Inc. have pushed the boundaries of their offerings, eBay has stuck more directly to the business of acting as middleman between individual buyers and sellers. But the person familiar with the situation said that eBay is keen on adding services that make it easier for its customers to buy and sell goods online, as it did when it acquired the electronic-payment processing service PayPal in 2002."
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