Oracle Will Not Build a Giant Cloud System Like A.W.S. - The New York Times

Cloud co-opetition; also see Oracle talks up a slew of Amazon-like cloud services (Fortune)

"Counter to the expectations of many industry watchers, Oracle, the world’s largest maker of software for businesses, is not planning a global computing system to rival Amazon Web Services or Microsoft Azure, the other big global cloud companies.

While it has built out a network of 20 data centers, largely filled with Oracle equipment, it now plans to go after customers by offering faster updates of its core products, new ways of customizing applications and a much younger, retooled sales force.

“We’ve made our investments,” Mark Hurd, co-chief executive of Oracle, said in an interview. Compared with A.W.S., he said, “the place we like is one of higher profit margins.”"

Oracle Will Not Build a Giant Cloud System Like A.W.S. - The New York Times