Monday, May 19, 2014

Twitch chooses Google over Microsoft amid multiple buyout offers | The Verge

Interesting times in the gaming business

"Twitch is said to believe that Google can help the company become what it wants to be — the definitive platform for watching and streaming live video gaming. The company raised $20 million from investors in 2013 and is likely to turn a profit this year. But capital isn't enough to allow Twitch to scale its technology and infrastructure to keep pace with its growth. It had plenty of offers from venture capitalists looking to give it more money, said the person, but what it needs is a partner that can help it handle massive amounts of live and user-generated video on a global scale. Despite not being well known beyond gaming circles, Twitch already pushes more traffic during its peak hours than titans like Facebook and Amazon. "To be quite honest, we can't keep up with the growth," Twitch marketing VP Matt DiPietro told The Verge last year, adding "That's a good problem to have.""
Twitch chooses Google over Microsoft amid multiple buyout offers | The Verge

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