The Tech Revolution Is Coming to a Restaurant Near You | Re/code

Panera founder/chairman/CEO Ron Shaich on restaurants + technology

"Where will it go next? Literally anywhere — Domino’s customers who drive a Ford can order a pizza through their vehicle’s “sync” app. And don’t think for a second that everyone in the restaurant business didn’t take notice when Amazon’s drone delivery efforts came to light.

The industry has come a long way from the days when Wi-Fi availability was enough to distinguish a concept as digitally relevant. In fact, a real technology platform, along with its supporting infrastructure and inherent costs, has become the ante to operate a national concept today. However, when digital advantage is supported by operational excellence — to actually fulfill the promise of the technology — the integrated offering holds the power to change the customer experience, and thus, the industry."

The Tech Revolution Is Coming to a Restaurant Near You | Re/code