Saturday, August 04, 2012

Google providing AdWords geotargeting for specific congressional districts | The Verge

Sign of the times
"Google has long offered specific geographic ad targeting, but this election season it's getting even more local by allowing users to target ads to specific congressional districts. Instead of generically hitting an entire zip code, the new feature will allow candidates and their supporters to serve ads to voters in districts that snake across multiple zip codes, as is often the case (for better or worse)."
Google providing AdWords geotargeting for specific congressional districts | The Verge
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