A dubious and delicate balancing act
With an 84 percent market share, according to iResearch, Baidu can see exactly what most of China’s 450 million Internet users look for online, be it the latest political scandal, pop tune or movie schedule. And it is a formidable opponent for other companies, as Google can testify after scaling back its operations in China last year.
But despite its redoubtable position, Baidu finds itself faced with a thorny challenge — keeping both the technocrats in Beijing and the financial analysts on Wall Street happy at the same time.
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