Monday, March 21, 2011

Amazon is best hope of a viable alternative to iPad • The Register

More Amazon slate speculation

Amazon is rumoured to be planning a scheme where it will give away free Kindle ereaders, for instance, to customers who commit to certain levels of ebook purchasing, newspaper subscriptions or the Amazon Prime service. And of course, Amazon has an established retail platform and experience that commands high levels of awareness and trust, unlike the other tablet makers. It could enhance this with its own tablet because it could take its own 30 per cent cut of in-app purchases. Forrester research found that 24 per cent of consumers would favour an Amazon tablet over other choices specifically because of its content assets in ebooks, music, video and games.

Amazon is best hope of a viable alternative to iPad • The Register

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