Wednesday, October 14, 2009

Pepsi Apologizes for Before You Score iPhone App - Digits - WSJ

More on Pepsi’s expanding PR nightmare

Looking for obnoxious chauvinism? There’s an app for that.

[…]

And on Twitter, users picked up on Amp’s apology as well as the “pepsifail” hashtag, with tweets falling on both sides of the spectrum. “Proof that Pepsi is run by men. Completely and totally offensive. I hope they are ok with men being their only consumers too,” one tweeted, while another wrote, “Until Amp app removed, I’m guessing PepsiCo CEO Indra Nooyi advising her daughter to avoid boys with iPhones.”

Pepsi Apologizes for Before You Score iPhone App - Digits - WSJ

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