Friday, October 24, 2008

JetBlue Twitters its New Terminal - The Lede - Breaking News - New York Times Blog

More evidence that microblogging has jumped the shark

How else would an airline inaugurate a new terminal these days, except by Twittering it?

JetBlue Airways, which began flying to and from its new home at John F. Kennedy International Airport in New York this morning, has been sending out updates about its first day via Twitter.com, and on its own blog.

Yesterday, JetBlue used Twitter to count down its departure from Terminal 6, a facility built in the first years of the jet age. “In less than nine hours our last flight out of Terminal 6 at J.F.K. will push back from the gate. T5 is open tomorrow!” the airline wrote yesterday afternoon to its followers on Twitter.

JetBlue Twitters its New Terminal - The Lede - Breaking News - New York Times Blog

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