Thursday, October 23, 2003

Macromedia - Press Room : Macromedia to Acquire eHelp

Macromedia - Press Room : Macromedia to Acquire eHelp "Macromedia, Inc. (Nasdaq: MACR) today announced it has entered a definitive merger agreement to acquire San Diego-based eHelp Corporation, the market leader in help authoring. eHelp’s flagship offerings include RoboHelp, the industry-standard help authoring tool, and RoboDemo, the leading Flash-based software demonstration product. By combining these solutions with the Macromedia authoring family and with business solutions such as Macromedia Breeze, developers will be able to seamlessly create and deliver the rich user assistance and tutorial content that are integral to great digital experiences. eHelp has a solid 12-year track record with good consistency in revenue growth and profit.
The transaction is valued at approximately $65 million."

The ISV consolidation continues, as does Macromedia's diversification...
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