"The idea behind MCX was that if enough retailers teamed up, they could convince consumers to adopt their mobile payment system that would let retailers avoid paying credit card fees in the 2 percent to 3 percent range by processing payments through Automatic Clearing House transactions through bank accounts that have much smaller fees. MCX’s app could also help retailers by encouraging loyalty to participating merchants and possibly provide them additional intelligence on their customers."CurrentC Is The Big Retailers’ Clunky Attempt To Kill Apple Pay And Credit Card Fees | TechCrunch
Monday, October 27, 2014
CurrentC Is The Big Retailers’ Clunky Attempt To Kill Apple Pay And Credit Card Fees | TechCrunch
tbd which can happen first: MCX getting streamlined or Apple Pay becoming seamlessly compatible with retailer "loyalty" programs/systems
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